The clock strikes 12:12:12 on 12/12/12. What is the significance of this? Objectively – none. But if you want to have some fun with it, go ahead and give it some meaning. Human beings are meaning making machines. Our brains are designed to find meaning in everything. It was one of our adaptations that gave us a big survival advantage in man’s early days. But many thousands of years later, this wiring can actually lead us astray. In the video below, I talk about the nature of meaning and the meaning of life.
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